Friday, 14 December 2012

1978: NBC'S FALL SATURDAY MORNING SCHEDULE AD

Have you got the "Saturday morning fever"?  

Here's a one-page ad, published in US comics dated December 1978 (hence the timelessly topical reference) hyping NBC's Fall Saturday morning schedule.  

For British viewers, of a certain age, there's several familiar 'toons on show here.  Most notably the infamous FANTASTIC FOUR animated series which, notoriously, dispensed with the Human Torch in favour of H.E.R.B.I.E, Jack Kirby's specifically-created appeasement to the Star Wars Generation.  To set the record straight, Johnny Storm wasn't dumped because Saturday Morning Mandarins feared a nationwide craze for self-immolation imitation.  Marvel had already done a big TV deal with Universal (which spawned TV interpretations of THE INCREDIBLE HULK, DOCTOR STRANGE and CAPTAIN AMERICA) which placed the Torch off-limits (gawd knows how they would have pulled the human fireball off with creaky seventies telly technology).

Telly's tame reinterpretation of GODZILLA became a BBC ONE fave over here.

I think Hanna Barbera's YOGI'S SPACE RACE also crossed the Atlantic although I can't recall any details.  This was clearly the year of Star Wars if even Jellystone Park's most famous resident was suddenly improbably propelled into the void.

JAMA OF THE JUNGLE, paired with the great green stomper, rings no bells.

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