1983: WEETABIX POP STICKERS ADVERT

From 1983: crispy-or-stodgy British breakfast mainstay WEETABIX (once the home of DOCTOR WHO, STAR TREK, FLASH GORDON and DC SUPERHEROES) tries to up its cool quota (by channel non-threatening Radio 1 DJ and all-round BBC go-to guy Mike Reid, who no-doubt made a few quid off this one) and giving away some pop-tastic stickers in special packs.

The advert appeared in EAGLE.