I first posted the cover for the second issue of the new EAGLE (3 April 1982) last year as part of my multi-part overview of the photo-story era. Since then, however, I acquired (as part of the collection I'm posting now) another copy with the free gold (actually plastic) badge still attached. So here it is!
In my opinion, this was a better freebie than the spinner mounted on the cover of the first issue. I guess IPC considered that gift a safe bet, having already used a similar gift to launch 2000AD a few years earlier. Or, maybe, they thought that the hype around the relaunch would ensure plenty of sales but they needed a decent gift to lure punters back for a second week.
Wear it with pride. As the cover says.
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