This one was intended to encourage readers to stick around for four weeks. By which time the Circulation Department must have assumed there was a good chance they would become regular readers without even noticing...
Friday, 12 May 2017
1984: THE WHOOPEE NAUGHTY BOOKLET HOUSE AD
From March 1984: Yet another cut-and-keep (buying) booklet promo from IPC. This time it's the parent-baiting 'Naughty Booklet' published in WHOOPEE.
This one was intended to encourage readers to stick around for four weeks. By which time the Circulation Department must have assumed there was a good chance they would become regular readers without even noticing...
This one was intended to encourage readers to stick around for four weeks. By which time the Circulation Department must have assumed there was a good chance they would become regular readers without even noticing...
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